This week, the frantic Christmas football schedule kicks off in the Premier League.
With 20 teams wrestling for points and seeking morale-boosting victories, next month's transfer window may prove crucial to determining which teams can push on for the title or to escape relegation, and which teams will be left behind in the cold.
Last season, January was an unusually quiet month, with only defenders Chris Smalling and Younes Kaboul making big-money moves, to Manchester United and Tottenham Hotspur respectively.
However, the marketplace seems to be more stable currently and there are several teams poised to make the first move.
In the following slide-show, I highlight ten transfer deals mooted last week in the British press, discuss their credibility and the impact each move may have. These are sorted in reverse order, based on the potential values of each deal.