Brandi Chastain made the American soccer goal of a lifetime back in 1999.
She gave Nike sports bras a boost in the stock market.
A group of 20 women kept the host nation captivated watching the other football.
USA soccer reached its peak during the 1999 FIFA Women's World Cup when Chastain, Mia Hamm, and Co. beat China in penalty kicks.
Now, 11 years later, it's time for the men to recreate the magic and make soccer meaningful again.
At least for a month.
It's somewhat like the Olympics, which also comes around every four years. Sudden interest draws fans to sports such as curling or track and field.
ESPN began its first full day of soccer coverage today, so surely that has to count for something?
Not even the NHL, one of the major leagues in the United States, gets a slither of this media treatment.
And World Cup play doesn't even start for the Americans until tomorrow, when the US and England meet in South Africa.
Much talk has been made of the Americans' progress in the sport. It's no longer about making the World Cup, but being successful in it.
19 of the 23 players on the roster compete for clubs outside of the MLS, which foreigners often scoff at in regards to skill.
Players like Oguchi Onyewu and Clint Dempsey play for popular teams in Europe.
Landon Donovan is the poster child for this team, having found success at Everton and coming back as a force for the Los Angeles Galaxy.
What made the 1999 final so special was the 90,185 spectators in attendance.
It remains the largest crowd for a women's sporting event.
More than 40 million Americans watched on TV.
With ways to catch the game in 3D, on smart phones, or on a regular TV, there's no reason to be left out of water cooler talk.
Become a bandwagon fan!
The Nike World Cup commercial is enough reason to tune in for Wayne Rooney.
But only for a few weeks or so.
That is, until 2014 when the World Cup returns.