Troy Taormina-USA TODAY Sports
"Will Bruin finished with 25 goals last season and was the 2013 MLS Golden Boot winner."
Now, that's a lede worth reading.
Unfortunately for the 24-year-old, his season goal total fell from 12 in 2012 to eight in 2013. His regression proved to be a staggering one considering his shot total increased from 78 to 98. Even more staggering was the 17 big chances he missed last season, according to MLS fantasy editor Ben Jata.
No other player in MLS had more.
Bruin was far removed from his 2012 form. An Opta spotlight on MLS's official website stated that 11 of his 12 big chances were on target that season. His 58.4 percent conversion rate trailed only Kenny Cooper, Chris Pontius, Thierry Henry and Eddie Johnson.
He was dubbed as the league's "next great goalscorer."
That couldn't have been farther from the truth.
But that also hasn't stopped Chris Canetti—club president of business operations for the Dynamo—from working behind the scenes to secure Bruin's future.
Darrell Lovell carried the quotes on MLS's official website:
Our goal and intention is to see if we can finalize new deals with them [Will Bruin and Kofi Sarkodie] and keep them in Houston for a long time. We see both Will and Kofi as key players to our future. We're in the process of trying to renegotiate contracts with each of them that will have them locked up for long-term extensions.
At only 24, Bruin remains a young promising prospect.
But in order to live up to the hype his play created in 2012, he'll have to turn those big chances into big goals in 2014.