Football Clubs Need Finance, City Need Top Players: Match Made in Heaven

True BlueCorrespondent IDecember 6, 2008

The world of football changed significantly at the start of this years EPL season, and very few of us have really grasped what may be going on.

The general sense of what i've read to date is—Oh how funny it is that these Arabs (Suggesting that they know nothing about the beautiful game) think they can turn up in "our" sport trying to buy success.

I must admit to feeling uncomfortable, not with the new owners but with the subtle racism that sneaks into many of these reports—shame on you Fleet Street!

But many things have changed since the explosive deadline day at the start of the season.

Robinho WAS signed, and according to good sources at least five other world class players were bid for. The new owners would have been comfortable with completing the other signings as well and that would have meant a massive shift in power.

What has existed since deadline day is a huge pregnant pause, and in truth a real sense of excitement as everyone waits, pre-warned this time for the transfer window to open.

Of course the owners of Manchester City, the Chairman, Chief Executive and Manager haven't been idle. They have been negotiating with clubs and quietly developing relationships with players and agents.

They have let the press speculate, as every time a big name is mentioned it makes their job that little bit easier. Now Manchester City are, more often than not, talked of in terms of a destination for Kaka, Villa, or Tevez.

But there is another way of working which may mean some very surprising players arriving at the City of Manchester Stadium—this approach may take a little longer to mature, but mature it will.

There are a lot of clubs currently attempting to re-finance loans and "financial vehicles" which are key to their survival in the medium and long term.

Manchester United, Real Madrid, Valencia, and Liverpool, to name a few, are in need of significant debt packages for various reasons and this is the Achilles heal of the big clubs.

If Man United can't secure loans at acceptable rates then ticket prices will have to go up. Add to the fact that attendances (specifically in the lucrative corporate entertainment sector) are shrinking and they are open to the suggestion that a player of two might need to be sold.

Liverpool aren't going to get a new stadium any time soon unless loans can be secured.

Valencia are even more in need of cash, with few ways of raising it other than player sales.

Lets say then that an unnamed bank approaches an unnamed club about a financial package which would significantly ease the stress on its board for many years, could they resist?

At about the same time, and not linked in any way, a representative from another unnamed football club suggests a deal for a world class player that everyone thinks cannot be bought. Hey presto the deal goes through and the flash bulbs flash and the astonished press corps writes its reaction pieces.

So whilst the middle class "know it alls" report the facts as they know them, they are reporting a world that doesn't really exist any more. And yet they haven't noticed.

The rules really did change when the new money arrived and in truth nothing can be taken for granted any more, the old model is now redundant—just like the financial markets, clubs need to find a new way of working.

In the meantime Manchester City, its owners, players, and fans wait, hopeful of the new future which might just include the occasional trophy.

And if you are connected to a big club you should be a tad concerned as to what might happen to the best players in your squad.

Can your club afford to say no to £50m for one player, £75m or £100m—or can your board refuse the financing package which will allow a new stadium to be built and investment in training facilities?

As far as I can tell there is only really one club which can say no and that's Chelsea, but again saying no to selling players today doesn't mean they can buy the players they want tomorrow.