Liverpool Transfer Options: 10 Potential Signings to Crack Asian Market

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Liverpool Transfer Options: 10 Potential Signings to Crack Asian Market
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People often wonder where Manchester United's incredible revenue comes from, and the answer is very simple: Asia.

United have been major players in the Asian market for over a decade and have made untold amounts of money from sponsorships, endorsements and merchandising sales in that time. 

They originally broke the Asian market on the back of Peter Kenyon's brain, and David Beckham's looks. Since then they have strengthened their stronghold over Asia with the signing of Park Ji-Sung who is hugely popular in both his homeland of South Korea, and other regions of Asia.

Liverpool's owners, Fenway Sports Group, have made it known that they intend to maximize Liverpool's potential lines of revenue all over the world, and it's very clear that Asia is part of the masterplan.

Liverpool toured Asia during the summer and have been making considerable efforts to raise the club's profile in the region. With over half the world's population residing in Asia, it's easy to see why it's an important region to break into on a large scale.

In April of this year, representatives of Liverpool's chief sponsor, Standard Chartered, stated that it was the company's belief that the best way for Liverpool to break the Asian market was to sign an Asian player whose marketability they could take advantage of.

During the summer transfer window, Liverpool appeared to be on the verge of doing so as they were linked with South Korean Park Chu-Young of Monaco for the better part of two months, and the player himself turned down a number of other moves in the hopes of securing a move to his favourite club.

Unfortunately the move never materialized and he eventually made a move to Arsenal, for whom he has yet to feature.

While the Park Chu-Young deal failed to materialize in the summer, I believe Liverpool may once again look to sign a top Asian player in the January transfer window for both footballing and commercial reasons.

In this article I have set out ten potential signings for the Reds. I have listed three South Koreans and four Japanese, all of whom I believe are good enough to become top-class players for the Reds. I have also listed three potential signings who would be purely for marketing purposes.

I hope you enjoy the article.

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