In-form Juventus were looking for a 12th consecutive Serie A win when they travelled to face Chievo on Sunday.
With Mario Mandzukic injured, responsibility fell to Alvaro Morata to lead the line, and the Spanish forward duly delivered, putting Juve ahead after just six minutes.
Shortly before half-time, Morata had a second, once again finishing from close range after some fine buildup play.
Talk about seize the opportunity.... Morata's second pic.twitter.com/XWo5OiQ1Hd— De Set Piece (@The_SetPiece) January 31, 2016
Alex Sandro added a third for Juve after 61 minutes, finishing well after Paulo Dybala and Paul Pogba had combined.
And Pogba got on the scoresheet himself six minutes later, shimmying his way into the box before slotting home.
The Frenchman almost added another in the final minutes, but his shot came back off the post after a sublime first touch.
That was how it finished, Juve's 12th consecutive Serie A win sending them top of the table.
Final score: Chievo 0-4 Juventus
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