WWE Survivor Series 2013: Best Way for the Company to Build Storylines

Survivor Series looks set to be a major pay-per-view for WWE, and the company should, of course, go out of its way to create the best build up possible.

After the disappointing SummerSlam buyrate—as Wrestleview notes it was down a whopping 62,000 buys from last year—it is imperative that fans consider the Boston show a must-see event and something worth purchasing.

How will the promotion do this?

Well, first of all, it’s time to go all the way with the Triple H/Big Show feud.

The two have been clashing in the storyline for months now, and on Monday’s Raw things boiled over when Big Show crashed Randy Orton’s celebration ceremony and knocked out the new WWE champion. (Has WWE ever had a Championship celebration that didn’t turn into a disaster?)

An infuriated Tripe H later told Michael Cole that the giant was now banned from WWE “for life.”

Yeah, that won’t last.

If WWE is smart, it will continue to build Big Show up as a Steve Austin-like figure and have him do even more “unscripted” run ins.

After a few weeks of this, an exasperated Triple H would agree to face the star in a match at Survivor Series—with the stipulation that if Big Show loses he must stay out of the company for good. If he wins, he gets to come back.

It’s not exactly an original storyline, sure, but it’s a tried and tested one. It would also set the stage perfectly for Vince McMahon to show up at the event and help Big Show, revealing himself to be his secret backer.

Speaking of Triple H, if he wants to help the build for Survivor Series, he needs to stop cutting promos on Raw in which he lectures the entire roster about their flaws and weaknesses like they’re a bunch of school children.

Recent reports from PWI indicate many people in the company are growing frustrated by this—and who can blame them? The segments in which Triple H and his wife dress down the roster are humiliating, badly written and ultimately very counterproductive.  

If Survivor Series is going to do well, Triple H should put his ego to the side and start working solely to build up interest in the storylines. Of course, whether or not he will actually do this is another matter entirely, but let's hope the executive finally sees the light. 

There are other programs to consider too: World Heavyweight champion John Cena will likely be facing off against Alberto Del Rio in a rematch of their Hell in a Cell clash. Truthfully, it’s hard to see anyone getting that worked up for the bout.  

The two have never had great chemistry—in the ring or in promos—and Del Rio’s act is as stale and one-dimensional as ever.

So, why doesn’t WWE put Damien Sandow in the mix?

It would make sense given the events of this week. Besides, following his superb bout with Cena—arguably the best match Sandow has ever had—on Monday’s Raw, it seems unfair to totally banish the wrestler from the title picture now that he’s lost his MITB title shot.

On November 24, the company has a chance to return the annual Survivor Series event to its former glory, as well as turn around its plummeting pay-per-view business. The interest in the storylines is certainly there, it’s just up to WWE to promote and book them properly.

And it will be a very scathing indictment of the current creative team if they can’t even manage that.