WWE Finds Its Social Media Limit with Charlie Sheen on Raw 1000
The WWE social media revolution has been met with both enthusiasm and criticism by fans, but the newest social media venture WWE tried with Charlie Sheen may have been the wall WWE needed to run into to realize there are limits to the Internet.
Charlie Sheen was the so-called Social Media Ambassador for the historic 1,000th episode of Raw, where he connected with Jerry Lawler and Michael Cole a few times throughout the night via Skype.
The videos of Sheen were grainy, as if being filmed by the webcam on a decade-old laptop, while his comments on the show clearly portrayed his knowledge of the company.
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Unless Sheen was just occupied with something else, he seemed unsure of some of the comments he was making, as if he did not really know what he was talking about.
When mentioning the Royal Rumble, it seemed as if Sheen simply knew it was an event, but nothing more.
Perhaps this is all one writer's opinion, but from the way he came across, it seemed as if Charlie would rather be doing just about anything else.
He took the opportunity to plug his show, Anger Management, by wearing a hat with the logo of the show on it, which I am sure the people over at FX were pleased to see.
If there is one thing this little experiment proved it is that just because someone is big on the Internet, it does not mean that popularity will translate over to you.
The people who like Charlie Sheen will not like the WWE just because Charlie Sheen tells them to, and the WWE fans are certainly not going to care any less if WWE never does this Social Media Ambassador thing again.
The idea was that a big-name celebrity was to somehow make the experience better by giving his insights on the show. The idea was one that did not seem to have a lot of logic in the first place.
WWE fans are not ones to care about what the mass population thinks because wrestling, in general, is viewed in a somewhat different way in the mass population in general.
Wrestling is often classified as low-brow by the main-stream media, and it will not be viewed any differently because of a few celebrities appearances.
The one thing I will say positively about Sheen's appearances is that he managed to get all the names right, something the WWE announcers cannot always seem to do.
If Charlie Sheen is an avid WWE fan, then you would not know it by the level of enthusiasm he showed or the things he had to say during the show.
I have a feeling that the Sonic waitress who brought Cole and Lawler some drinks would make just as entertaining a guest as Sheen did tonight.
The big question on my mind right now is what was Sheen watching when he didn't have to pay attention to Raw?



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