WWE Changes Its Name to WWE: 15 Acronyms That Would Have Been Better

As part of its ongoing effort to brand itself as a global entertainment company, WWE recently issued a press release indicating its intentions of a new business model. 

Among many newsworthy tidbits in the press release, WWE stated that Triple H has been hired as the head of a new talent department to expedite the creation of new stars, and WWE will be known as simply "WWE" moving forward. 

While the press release emphasized WWE's continued commitment to the core principles (wrestling) that made it into a global entertainment company, the recent name change to WWE is yet another attempt at WWE distancing itself from being considered strictly a wrestling company. 

The move is understandable, as WWE will be far more marketable worldwide and could be considered as more of a hot commodity if it further expanded its niche.  But the "name change"—from World Wrestling Entertainment, to WWE—is rather conspicuous and does not capture the essence of WWE's ultimate goal. 

A little bird tells me that Vince McMahon and company may be planning a new acronym to complete the transition from wrestling to entertainment, much to the chagrin of WWE's loyal, Internet following. 

Follow Big Nasty on twitter @ThisIsNasty. 

1. WWE: World Wide Entertainment

Instead of embracing its WWE acronym as the end-all be-all brand name for its business, WWE could have opted to move forward as World Wide Entertainment. 

The name change would have heavily emphasized WWE's thirst for global entertainment status, while keeping the prestigious WWE moniker in tact. 

2. WWF: World Wrestling Federation

It was almost too odd to see Vince McMahon concede so early when the World Wildlife Fund sued WWF for ownership of the WWF namesake in what seemed to be a publicity stunt on their part. 

With WWE continuing its initiative to be known as more than a wrestling company, McMahon's original decision to change WWF to WWE is now clear.

For old time's sake, however, it sure would have been nice for WWE to go after the World Wildlife Fund in an attempt to take back the acronym that made it into a billion dollar company. 

It's worth mentioning that WWE is still permitted to use all their vintage WWF logos, with the exception of the scratched WWF logo that was prohibited upon the name change. 

3. GEC: Global Entertainment Company

Although the acronym makes WWE appear to be an electricity company, the Global Entertainment Company namesake would fit WWE like Diesel's glove, given their not-so-new mission statement of wanting to be global entertainment. 

Besides, the Rock would have a field day with this acronym, given its similarity to an electricity company.

4. WE: World Entertainment

Why beat around the bush?  An outright dropping of the dreaded "Wrestling" word from its acronym would be very instrumental in WWE's entertainment push. 

WWE as WE would be a very creative goldmine for slogans and taglines such as "WE Bring it!".   

The only problem with this would be that WWE would likely run into WWF-like problems with the WE network owned by Lifetime. 

5. GWE: Global Wrestling Entertainment

There's that word again —Global.  The "global" buzzword being incorporated into an acronym pertaining to WWE would in essence help brand WWE as a global company without completely losing its core business practices of wrestling, just as the press release stated. 

6. GCE: Glass Ceiling Entertainment

The acronym that explains itself, capturing WWE's propensity to create casualties due to the ongoing political rat race to make it to the top. 

There is always a good crop of wrestlers in every generation who will never make it through WWE's glass ceiling, despite talent and/or potential.

And a heel GCE champion would get much more heat given the fact that his propensity to politic would be heavily implied with him at the top of the GCE food chain. 

7. NWF: Nepotism Wrestling Federation

WWE is the ultimate family business.  With all immediate members of Vince McMahon's family having influential roles in WWE's corporate infrastructure, and with Triple H being groomed to eventually take over the company alongside Stephanie McMahon, Nepotism Wrestling Entertainment seems like the perfect moniker for this company. 

8. GBN: Good Ol' Boy Network

As long as Vince McMahon and his old school cronies are at the helm in WWE, there will always be an Old Boy's Network stench to WWE, where an influential select few are permitted to relay ideas to McMahon at the exclusion of others. 

For example, Michael P.S. Hayes, while a capable writer, is very loyal to Vince McMahon, and such loyalty earned him a cushy position with the company as a stockholder who was clearly over his skis. 

After being suspended for 60 days for reportedly uttering racist remarks against WWE Superstar Mark Henry, Hayes lost out on benefits as a stockholder and had to "undergo further evaluation."

9. NWA: The Not Wrestling Alliance

Wouldn't this be an ironic acronym?  In an attempt to brand itself as anything but a rasslin' company, WWE could adopt the three letters most associated with pure wrestling tradition—NWA. 

10. MLB

From the standpoint of WWE's struggles with steroid and substance abuse problems, WWE is basically interchangeable with Major League Baseball, so why not go all the way and seize that acronym? 

11. E: Entertainment

If WWE is Entertainment, and male wrestlers are superstars, and female wrestlers are divas, and live wrestling events are to be considered entertainment —all at the risk of being cussed out by a WWE publicist—then WWE should drop those meddling "W's" and just go with the E. 

Again, the E! network would have its lawyers ready for this one. However, if WWE did not have an exclamation point after the letter E, E! may be fighting a losing battle. 

Besides, with WWE recently housing Kim Kardashian, they now have enough firepower to go after the reality junk channel as the undisputed "E" network. 

12. MTV: MizTV

It could work, Miz is everywhere promoting all things WWE and with Miz's ongoing tour of the universe to promote the WWE brand, the company would be giving him the ultimate repayment by branding itself by using his namesake. 

MizTV - Globally Awesome. 

13. IWW: Improv with Wrestling

With WWE giving so much priority to backstage segments at WrestleMania, the cat has been let out of the bag with its intentions of giving just as much credence to wrestling as entertainment—if not more.

So its paying customers know exactly what to expect the next time I drop $50-plus dollars for a flipping pay-per-view.

Perhaps calling the company "Improv with Wrestling" will help me discern whether such a pay-per-view buy would be warranted. 

14. THE: Trojan Horse Entertainment

Aptly named after the potent computer virus, WWE could launch an initiative to infect the computers of all individuals who dare to go on the Internet and belly ache about their company. 

Such a move would not benefit writers like myself, as I have been known to criticize WWE from time...

[Virus Detected! Please Restart Computer]

15. MWE: Men's Wrestling Entertainment

Let's face it, the more WWE evolves, the less women's wrestling is emphasized. 

WWE has already killed tag team wrestling, and with women's WrestleMania roles growing ever so painful to watch, WWE may do away with its women's wrestling entirely in the distant future. 

One can only hope, however,  that WWE has plans in place to restore its women's wrestling division with many talented WWE Divas still under contract.