Michigan's Isaiah Livers Wears 'NotNCAAProperty' Shirt at 2021 NCAA Tournament

Paul KasabianSenior ContributorMarch 20, 2021

Michigan's Isaiah Livers wears a T-shirt that reads
Robert Franklin/Associated Press

Michigan forward Isaiah Livers wore a T-shirt that raised awareness for the #NotNCAAProperty movement Saturday when the Wolverines played Texas Southern in the first round of the Division I NCAA men's basketball tournament.

SportsCenter @SportsCenter

Isaiah Livers showed up to Michigan's tournament game wearing a "Not NCAA Property" shirt. https://t.co/hv7R5Z8mtm

Livers, who is currently sidelined with a foot injury, is leading the charge alongside Rutgers guard Geo Baker and Iowa guard Jordan Bohannon. The movement's stated goals can be found here via Nicole Auerbach of The Athletic:

Nicole Auerbach 😷 @NicoleAuerbach

Here's what the #NotNCAAProperty movement is officially calling for, per @NCPANOW: https://t.co/YEqUucuDLn

Nicole Auerbach 😷 @NicoleAuerbach

This movement is being led by three Big Ten players: @Geo_Baker_1 @JordanBo_3 and @isaiah__02.

All three players (and many others) have spread awareness on Twitter, with Baker providing more commentary in support of all NCAA student-athletes:

Geo Baker @Geo_Baker_1

The NCAA OWNS my name image and likeness. Someone on music scholarship can profit from an album. Someone on academic scholarship can have a tutor service. For ppl who say “an athletic scholarship is enough.” Anything less than equal rights is never enough. I am #NotNCAAProperty

The movement notably has the support of longtime college basketball commentator Dick Vitale:

Dick Vitale @DickieV

The players WILL & should be HEARD / they r sending a LOUD Message - I AGREE with them . Players launch #NotNCAAProperty movement a day before March Madness begins https://t.co/0nIFkohC20

NCAA President Mark Emmert has stated that he is "really supportive of what they're asking for" during an interview with reporters.

A meeting with Emmert, who has been the NCAA's president since 2010, is listed as the second action item for the #NotNCAAProperty movement.