That's said to be how much it would cost to prise the Brazilian away from his French setting, and Sud-Ouest said agent Fernando Garcia has already met with the west London club (h/t Metro).
According to the report, Garcia met with Chelsea representatives recently in London despite the fact incumbent Blues head coach Antonio Conte looks set to leave Stamford Bridge this summer.
Malcom arrived at Bordeaux from Corinthians in January 2016 and enjoyed a breakout campaign in 2017-18, which also saw him win the Ligue 1 prize for Goal of the Season, via Goal:
The 21-year-old scored 12 goals in Ligue 1 this season—more than his previous season-and-a-half combined (eight)—as well as seven assists, meaning he had a direct hand in more than a third of the 53 league goals Bordeaux netted this term.
It's long seemed likely the South American is due a move away from Matmut Atlantique, particularly since the likes of Liverpool, Manchester United and Arsenal were strongly linked with him this past winter.
However, a potential pitfall for Chelsea is that after finishing the Premier League season in fifth place, they may struggle to tempt Malcom without UEFA Champions League football.
He told Sky Sports Germany in March of the motivation he has to feature in Europe's elite competition (h/t Sky Sports):
"I want to play for an elite club in Europe, win the Champions League and play for the Selecao.
"When I play for a big club, my chances improve. I want to thank Bordeaux for everything. First, I want to finish the season with the best possible result and then I am going to sit down with my agent and family.
"Together we will make a decision."
Bayern Munich have also been linked with the player, and Bordeaux president Stephane Martin remarked in May upon Malcom's chances of sealing a move to the Allianz Arena, per Goal's Ronan Murphy:
Ronan Murphy @swearimnotpaul
Bordeaux president Stephane Martin on Bayern Munich’s Malcom denial: "A denial at this time means little. I think it would not be the right message to the existing players. You would inform other clubs very early on his future plans. Malcom can still dream of Bayern." #FCBayern
Despite their absence from next season's Champions League, Chelsea can still likely compete with most clubs in a financial sense, meaning they face a task in convincing their target of their long-term vision at the Bridge.
Chelsea already have one Brazilian right-side specialist in Willian, however, and South American football writer Robbie Blakeley hailed his performance in Brazil's friendly against Croatia on Sunday:
Between him, Pedro, Victor Moses and Eden Hazard, Chelsea appear to have sufficient right-wingers and midfielders at their disposal, but a lacklustre season means changes could be deemed necessary.
Garcia's alleged meeting with Chelsea suggests the Blues at least have a say in matters, but with so much competition reported to be in pursuit also, they could struggle to tempt him to Stamford Bridge.