Nike Sells 11 Pairs of 'What the Doernbecher' Shoes on EBay, Donates to Charity
June 22, 2015
Nike is in its 11th year of the Doernbecher Freestyle Program, which lets kids at the OHSU Doernbecher Children's Hospital in Portland, Oregon, design their own kicks.
In honor of that, the company auctioned 11 pairs (sizes 8-14) of a special "What The Doernbecher" Nike Dunk High SB featuring design elements from all 13 of the program's SB designs, and paying homage to the first SB Dunk that launched "What The" concept, according to a press release.
The sneakers went up on eBay on June 11, and bidding ended Tuesday at 3 p.m. ET. Being that all proceeds go toward the hospital, it's awesome that each pair of shoes sold for more than $10,000.
In total, Nike raised almost $140,000. Here's how it broke down:
- Size 8: $10,100
- Size 8.5: $11,100
- Size 9: $15,000
- Size 9.5: $12,200
- Size 10: $10,500
- Size 10.5: $13,300
- Size 11: $11,100
- Size 11.5: $23,100.01
- Size 12: $11,100
- Size 13: $10,517
- Size 14: $11,101.01
Each pair also came wrapped in a set of scrubs from the hospital, housed in a box made of recycled skateboard decks.
Michael Doherty, Nike's senior director of Global Brand Presentation and a board member with the Doernbecher Hospital Foundation, conceived the Freestyle program along with his son. Here's what he had to say about the shoes:
The "What The" concept is all about combining different pieces from iconic models for a new and unexpected creation. To us, there was no better way to celebrate the 13 unique SB designs over the first 11 years of the program than with a first-of-its-kind "What The Doernbecher."
Here's a look at the shoes:
[Nike, Twitter]