Lakers' LeBron James Won't Do 'Zero Dark 23' Social Media Blackout for Restart

Rob Goldberg@TheRobGoldbergFeatured ColumnistJuly 28, 2020

FILE - In this March 10, 2020, file photo, Los Angeles Lakers' LeBron James (23) dribbles during the first half of an NBA basketball game against the Brooklyn Nets in Los Angeles. If James gets his way, NBA arenas and other sports venues around the country will be mega polling sites for the November general election. (AP Photo/Marcio Jose Sanchez, File)
Marcio Jose Sanchez/Associated Press

LeBron James usually puts all his focus on basketball when the NBA playoffs begin, but he won't have that luxury being in the bubble near Orlando

The Los Angeles Lakers star will keep his connections throughout his time at the Disney World Resort, as he explained to Joe Vardon of The Athletic:

"I won't be turning my phone off during this run. I can't afford to. I have to continue to check in with my family every single day. Check in with my mom, making sure everything is still going well, especially in the uncertainty of what 2020 has brought to all of us, so I can't afford to do that just lose direct contact with everybody. I'll be as locked in as I can be under the circumstances. I won't cheat my teammates, I won't cheat our fans and I won't cheat myself. I'll be ready to go."

James usually shuts down social media during the playoff stretch beginning in April, referring to it as Zero Dark Thirty-23:

LeBron James @KingJames

Zero Dark Thirty-23 Activated!! #StriveForGreatness🚀 https://t.co/HE6VWEaWB8

Even with the Lakers currently holding the No. 1 seed in the Western Conference, don't expect a similar post this year.