In my short time writing for Bleacher Report, I have witnessed a lot of verbal discourse on the subject of college football in general and the USC Trojans in particular.
Much of this conjecture is thoughtful and inspires interesting conversation back and forth from passionate college football fans.
Yet, I have noticed a disturbing trend from many college football fans in regard to Pete Carroll and the Trojans.
Bitterness and spite has seemed to replace rationality when talk turns to the Men of Troy.
Some of this disparaging verbiage is reflected in juvenile symbols such as representing USC this way: U$C.
I take this for what it is.
Angry fans who cannot reflect their thoughts in a mature, insightful manner.
However, it does beg the question as to why this bitterness has crept into the national consciousness of many college football fans.
I have some theories.
In the last seven years, USC has lost two out of conference games. Two.
This includes the 41-38 thriller to Texas in the Rose Bowl.
Along the way, USC has throttled teams from just about every major conference, including the mighty SEC.
And USC seeks out the very best to play, unlike the annual litany of cupcakes that the SEC plays.
Then to top it off, Pete Carroll suggests routinely that the Pac-10 is as good as any conference in the country.
As proof, much to Trojan fans chagrin, USC manages to lose to a Pac-10 teams on a yearly basis, which usually costs the Trojans a shot at the national championship.
Pete just shrugs and says, "See? I told you the Pac-10 was tough."
This makes it tough for many haters to swallow, the fact that USC routinely kicks their out of conference foes butts and then loses to a run of the mill Pac-10 team.
Another thing that sticks in the craw of those who disparage USC is Pete Carroll's nasty habit of going into their neighborhoods and stealing some of their best recruits.
Patrick Turner from Tennessee, Keith Rivers and Frankie Telfort from Florida, Jarvis Jones from Georgia and Joe McKnight and John David Booty from Louisiana.
All national Trojan recruits who were very well regarded by recruiting pundits.
Oh, and all from SEC territory.
And then there is the matter of the way the Trojans and Pete Carroll carry themselves.
They are good and they don't care who knows it.
Not cocky per se, but Trojans have an air of smug superiority and this is cultivated by their coach who knows that hard work and effort has earned that deportment.
These are but a few of the reasons that USC seems to engender more than their fair share of national hatred.
I know there are others but I only have a limited time to illustrate the irrationality that has seemed to permeate the national conscious.
I am sure that there are other reasons that USC has become the poster boys for many college football fans bitterness.
I am equally sure that this years version of the mighty Trojans will invoke more irrational barbs of bitterness from myopic college football fans.
And Pete Carroll and the Trojans will just smile and win.