Hulu, the Morning After Give Shout out to Jerry Lawler, WWENovember 15, 2012
At the end of September, WWE and Hulu Plus announced a new agreement that would allow Hulu Plus subscribers access to WWE's television programming, including Monday Night Raw, Friday Night SmackDown, NXT, Superstars and Main Event.
As Hulu Plus battles with competitors like Netflix and Amazon Prime, their deal with WWE has the potential to give their product exposure to millions of WWE fans around the world. And to that end, it looks like Hulu Plus is trying to show WWE that they truly care.
The Morning After is a show produced by Hulu and is exclusively available through Hulu. The hosts of the show claim that they "watch everything, so you don't have to." You can watch the program every morning to stay up-to-date on what happened on television the night before.
Thanks to TMA, you won't be lost in conversation when your friends or co-workers talk about the excellent television programming they witnessed the night before while your girlfriend made you sit through another rerun of Sex and the City.
In general, the hosts are snarky, sarcastic and have the same general tongue-in-cheek sense of humor you generally witness in students at college dorms or hipsters at a coffee shop. WWE is not regularly covered on the program.
So it came as a surprise to me when one of the first things they mentioned on Tuesday morning's episode was Lawler's return to WWE programming after his legitimate heart attack. Of course they made a few sarcastic comments, but the gesture still felt genuine and sincere.
And you even got to see one host do an impersonation that was accidentally a combination of Randy Savage and Hulk Hogan. Plus a Bushwhackers reference.
Try as I might, I could not embed the Hulu video in this article. Apparently, the relationship B/R has with Hulu is not as friendly as the one Hulu has with WWE. If you'd like to check out the video, do so here.
Lawler is literally the first thing they mention after the hosts introduce themselves. "Where we watch everything, even Jerry Lawler returning to WWE Monday Night Raw after suffering a heart attack on TV two months ago."
Considering that this daily show tries to cover an entire 24 hours worth of television in five minutes, a shout-out to Jerry Lawler and Monday Night Raw would indicate to me that the relationship between WWE and Hulu Plus is off to a good start.
You can follow Dustin on Twitter, check out his blog or listen to his podcast.