Masters Results 2012: Bubba Watson Great Ambassador for Young Generation
Bubba Watson is a quirky dude, what with his pink driver and his incredible creativity on the golf course. And he might just be the sort of quirky dude golf could market to a younger audience.
Take his wild shot on the second playoff hole on Sunday, one of the most clever, daring and downright awesome shots you'll see.
Plus, his explanation left a room of reporters silent after the tournament, which is no small feat. From Jim Litke of the Associated Press:
"“We had 135 front, which is the only number I was looking at. I think we had like 164 (yards to the) hole, give or take, in that area, maybe a little less,” Watson recalled in the interview room afterward. “And I hit 52 degree, my gap wedge, hooked it about 40 yards, hit about 15 feet off the ground until it got under the tree and then started rising.”
He looked out at the blank stares on the faces of the reporters in front of him.
“Pretty easy,” Watson said a moment later to laughter.
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Even Rick Reilly can appreciate the contradiction that Watson brings to the game.
Now, I don't normally enjoy Reilly's hokey "suburban dad in a minivan" affectation or his blatant abuse of cheesy analogies, but he does get to the root of Watson's appeal when he notes the following: "He's never taken a lesson. He's never looked at his swing on video. And yet, he can do things to golf balls that normally require a special effects department."
There's a certain purity to Watson. He's the sort of natural talent yet unusual personality that Hollywood loves to glorify when making sports films. He feels the game; his approaches are poetic in their creativity; he breaks the mold.
Blah, blah blah—point is, he's damn fun to watch. He's Phil Mickelson, but with a better haircut and the sense of humor to do things like this:
You can't tell me his offbeat style isn't marketable or that people won't be watching him carefully in hopes he'll do something brilliant.
Hell, watching him absolutely crush the ball off the tee is worth the price of admission, even if his short game makes you think it would be appropriate if he wielded a putter shaped like a hockey stick.
Alongside Rory McIlroy, Bubba could be a great draw for the younger generation.
He made at least one fan this weekend.
Hit me up on Twitter—my tweets are growing a playoff beard.

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