We've all seen the NHL marketing campaigns. There is a ton of stuff out there with Ovechkin, Crosby, Toews, Kane and NHL 12 cover boy Steven Stamkos.
But there are great players all over the league that haven't received nearly enough marketing coin. There are opportunities to market young players well beyond the regional level to grow the great game of hockey. While the NBA is locked out until whenever, the NHL should jump on the opportunity.
Here are 25 young stars the NHL needs to put on more boxes, posters and television screens in the coming months.