NBA Lockout: Steve Nash's Clothing Line Smart Approach During Work Stoppage
Going overseas to play basketball during the NBA lockout is for chumps.
Steve Nash found better ways to occupy his time and make money.
Nash is following in the footsteps of John Wall and Amar'e Stoudemire by getting involved with the fashion world. Wall previously released a Reebok apparel collection, while Stoudemire went as far as to release a women's clothing range.
Canadian-based company Indochino and Nash have teamed up to create a Steve Nash collection of custom suits. Indochino is one of the largest online retailers for custom suits, and its exposure should only increase by creating the Steve Nash collection.
From the looks of the collection, it looks quite fancy, complete with popped collar and all.
Nash, on the other hand, lands some cash, which should help ease the pain of not playing basketball. It wouldn't be surprising if Nash was already wearing suits from Indochino, as he has a relationship with the company's chairman and principal investor, Jeff Mallett.
Mallett also serves as an adviser to the Steve Nash Foundation, thus making it quite obvious who set this deal up between the company and Nash's people.
Why go overseas to play basketball when you can still make some cash from your home, with a vacation or two mixed in?
Nash has the right idea, there's no question about that. He, Amar'e and Wall all know that it's better to sell fashion.
Overseas basketball is for scrubs. These guys are All-Stars—they know better ways to find money.
Sorry, Deron Williams. Nash and company got the better end of the lockout deal.





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