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Vikings QB Kirk Cousins Files for 'You Vike That!' Trademark

Joseph Zucker@@JosephZuckerFeatured ColumnistSeptember 8, 2018

MINNEAPOLIS, MN - AUGUST 24: Kirk Cousins #8 of the Minnesota Vikings reacts after a touchdown during a preseason game against the Seattle Seahawks at U.S. Bank Stadium on August 24, 2018 in Minneapolis, Minnesota. (Photo by Joe Robbins/Getty Images)
Joe Robbins/Getty Images

Minnesota Vikings quarterback Kirk Cousins turned "You like that" into a rallying cry during his time with the Washington Redskins, and he's taking the phrase a step further with his new team.

Cousins filed an official trademark on the phrase "You Vike That!" with the United States Patent and Trademark Office on Thursday.

After Washington started the 2015 season 2-4, Cousins threw for 317 yards and three touchdowns in a 31-30 win over the Tampa Bay Buccaneers, including a game-winning six-yard touchdown pass to Jordan Reed with 24 seconds remaining. Following the victory, he spoke directly to his critics:

NBC Sports Redskins @NBCSRedskins

Redskins Postgame Live followed by #RedskinsTalk on CSN? Kirk Cousins has a message for you. https://t.co/jB2DazP5bH

"I mean, I just get really fired up after we win, that's all it is, just fired up," he later told reporters.

Having signed with the Vikings, Cousins found a new way to capitalize on his legendary postgame reaction. Granted, it's not like the seventh-year passer is in desperate need of cash. His three-year, $84 million deal with Minnesota is fully guaranteed.

Especially if Cousins is successful in his trademark filing, Vikings fans can expect to hear "You Vike That!" ad nauseam over the contract's term.

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