Photo: Southwest Airlines Troll Mavs Over Luka Doncic Trade After Bag Policy Change

Southwest Airlines made the unpopular decision to change its bag policy, restricting free checked bags to only its A-List Preferred, A-List and Rapid Rewards credit-card-holding customers (previously, anybody who bought a ticket received two free checked bags).

And in an effort to deflect from a policy that will make flights even more expensive for the majority of its customers, the airline took a jab at the Dallas Mavericks' decision to trade Luka Dončić on its Instagram account.

A quick scroll through the company's Instagram account quickly indicated that the joke fell pretty flat for customers unhappy with the bag changes.

Piling on the Mavericks has been a popular practice since the organization made the incomprehensible decision to trade the 26-year-old superstar to the Los Angeles Lakers this season, moving on from one of the league's best players—and certainly the most popular one in Dallas—while he's firmly in his prime years.

That's the irony of Southwest Airlines' attempted joke. Southwest getting rid of a popular policy, when nobody asked for them to do it, is essentially the same exact thing the Mavericks did when they traded Dončić. The airline tried to dunk on the Mavericks, but in this scenario, it essentially is the Mavericks.