Many hardcore football fans are invested in the 2015 Super Bowl for the elite matchup between the New England Patriots and the Seattle Seahawks, but there will be many people watching the game who could care less about the outcome.
Many of those watching the Super Bowl will be paying closer attention to the commercials.
Advertisers realize the huge number of fans that will be tuning in to the Super Bowl this year, and producing memorable content that will resonate with the viewers will be what every commercial is trying to achieve.
Here is the latest information on ad costs, possible leaks and movie trailers for the 2015 Super Bowl.
Super Bowl 2015 Commercial Breakdown
Designing and producing commercials for the Super Bowl is one of the biggest traditions surrounding the NFL Championship Game. Each year, companies dump millions of dollars on ads to ensure fans are talking about their business.
According to Mike Ozanian of Forbes, it will cost $4.5 million this year for a 30-second ad during the Super Bowl and $9 million for a one-minute commercial. For the companies investing this much money in advertising, the commercial must be unforgettable.
As always, Advertising Age did a great job of breaking down which companies will be advertising, how much time each has purchased and the known facts about the commercials. You can find all of that information here.
While there haven’t been many true leaks this year, there have been plenty of rumors about possible stars being involved in ads and companies who have bailed from buying ad space again this season.
In a report from TMZ.com, Lindsay Lohan reportedly filmed a commercial for Esurance car insurance. Lohan is a celebrity known for her hard-partying lifestyle and her pension for getting into high-profile car accidents. The marriage could be potential comedy gold.
Unfortunately, one of last year’s biggest winners, RadioShack will not be advertising again in 2015, according to Paul R. La Monica of CNN.com. Declining sales and store closures have resulted in the company changing its advertising style, and the Super Bowl is not a priority.
It is easier to find rumors surrounding commercial leaks for products and companies, but movie trailers are either released early or are a guarded secret. In an article from Joel Amos of Movie Fanatic, he talks about possible trailers fans could witness, including Furious 7, Ted 2 and Entourage.
Three other high-profile movies with trailers to watch for will be Jurassic World (via Aurora Banks of KPop Starz), Star Wars: The Force Awakens and Batman v Superman: Dawn of Justice (via Brian Gallagher of MovieWeb), each of which will have a hardcore sect of fans very excited.
With a plethora of new commercials and several marquee movie trailers waiting, even non-football fans will be excited to sit down and watch the 2015 Super Bowl.
*Stats via NFL.com.