Video: Bill Belichick Contract Hyped by UNC in Viral Family Guy Edit on Social Media

The official X account for the University of North Carolina football team used a viral Family Guy edit to celebrate the arrival of Bill Belichick as head coach on Thursday.

In the video posted by UNC Football, Family Guy star Peter Griffin introduces himself to a cartoon version of Belichick, leading to a highlight video of Tar Heels players and fans, as well as Belichick coaching for the New England Patriots:

Per ESPN's Pete Thamel, Adam Schefter and Chris Low, Belichick was announced as the Tar Heels' new head coach on Wednesday night, and his five-year contract with North Carolina was approved by the board of trustees on Thursday.

In recent weeks, it has been a trend on X for a poster to meld a Family Guy clip together with a highlight video featuring whichever celebrity is mentioned in the clip, which is the genesis of UNC's post.

While it is unlikely that Belichick would understand any aspect of UNC's post, he certainly knows how to coach football.

The 72-year-old spent 29 seasons as an NFL head coach with the Cleveland Browns and, most famously, the England Patriots.

During his 24-year run in New England, Belichick led the Pats to a 266-121 record, 17 AFC East titles, nine Super Bowl appearances and six Super Bowl wins.

Belichick and the Patriots agreed to part ways after a 4-13 season in 2023, but no NFL team hired him for the 2024 campaign. He was widely expected to give it another go during the upcoming hiring circle, but he decided to make the move to the college ranks instead.

While Belichick has never coached at the collegiate level, he gives North Carolina some instant cachet given his status as arguably the greatest head coach in NFL history.

After going a disappointing 6-6 this season, North Carolina fired Mack Brown, paving the way for Belichick's arrival.

Although the Tar Heels haven't won double-digit games since 2015 and have rarely been a national championship contender during the existence of the program, Belichick may be the coach capable of taking North Carolina to the top.