The tennis fraternity has a lot of marketable players in its midst. Some of these players are already being exploited for their market worth, while others are just cash piñatas waiting to be whacked open.
I recently came across an article listing the 50 most marketable sportsmen on the planet, which had the fastest man on earth—Usain Bolt—on its pinnacle.
So I decided to formulate a more appropriate list featuring the most marketable tennis players in the world.
Now, what makes a tennis player marketable?
I think it's an amalgamation of the following traits:
- The player needs to be successful. He/she needs to be in the top 30 at least, and he/she needs to have won at least five career titles (a Grand Slam would be nice!).
- He/she needs to have a charming, vibrant personality in order to be a hit among masses.
- He/she needs to score moderately high in the looks department.
- He/she needs to have reasonable command over the English language.
So, after considering the above factors, here's my list of the 15 most marketable tennis players currently playing.