Alabama Strength and Conditioning Coach Destroys 2017 Runner-Up Trophy

The Alabama Crimson Tide have no time for runner-up trophies. 

On Thursday, a Twitter user and Alabama alum named Pete Brown shared a video taken from wide receiver Jerry Jeudy's Snapchat of team strength and conditioning coach Scott Cochran, who destroyed the runner-up trophy from last year's College Football Playoff National Championship Game. 

Clemson defeated the Crimson Tide 35-31 in that contest. 

Cochran, who dropped multiple F-bombs while being recorded, lifted last year's second-place prize over his head before hurling it toward the ground, smashing it to pieces. 

The coach wasn't finished there, as he demolished the trophy's remains with a sledgehammer. 

Alabama will face Georgia in this year's national title game at Mercedes-Benz Stadium in Atlanta on Monday. 

Losing clearly isn't an option in Cochran's eyes. 

Update: Brown deleted the original tweet, but Sports Illustrated shared the video on Thursday evening. 

[Twitter, Snapchat]