Andy Murray's historic Wimbledon victory has become so much more than a sports story in the 24 hours since he became the first man from Great Britain to win at the All England Club in 77 years.
In fact, Murray's triumph has inspired thousands upon thousands of his fans, amazed fellow athletes and stars from all walks of life.
It's been a celebration the likes of which tennis hasn't seen following a Grand Slam event in recent memory, and one that is likely to continue well beyond today.
His victory has been immortalized in Great Britain's famous newspapers and tabloids. Likewise, Twitter and other social media platforms have been ablaze with messages of congratulations and notable observations from Murray's straight sets victory over Novak Djokovic on Sunday afternoon.
The moment Murray won his first-ever Wimbledon trophy, we knew it was going to be a huge sports story. Yet in the time since that last point was won and the trophy was lifted, it has become a defining moment in sports.
Murray—like Tiger Woods in golf, David Beckham in soccer and Lebron James in basketball—has transcended tennis to become an international star of significant order essentially overnight.
Don't believe us? Check out Murray checking out what Britain's tabloids had to say about his amazing win on Monday.
We wonder if Murray spent some time checking out the Twitter-verse just as he did the front and back pages of Britain's newspapers. If he did, he'd find the wife of Britain's now second-most famous athlete chiming in on his accomplishment.
Murray would also enjoy the comments on some of the best European athletes in the sport, including Englishman Justin Rose, who recently had his own career-defining victory at the U.S. Open Golf Championship.
Even one of the greatest South African golfers, who had a little luck in the majors himself, reached out to Murray following his victory.
Until Murray became the first Brit to win Wimbledon since Fred Perry did it in 1936, soccer star David Beckham was hands down the most popular athlete in Great Britain.
But with the Wimbledon championship now his own, Murray has likely bolted past Beckham, and is also drawing comparisons to a certain American NBA star and good friend who just recently celebrated a second championship of his own.
It wasn't just superstars and athletes joining in on the Murray praise; his loyal fans were out in force on Monday, still soaking in the revelry from the Scot's victory on Sunday.
Signs and screaming fans could be found throughout Great Britain.
Some of those fans, especially children, were lucky enough to celebrate along with their hero, as Murray made the time to join dozens of youngsters with the greatest accomplishment of his professional career still less than a day old.
Really creative fans that couldn't get close to the real thing still managed to find a Murray substitute congratulate. Sometimes a picture really does say a thousand words.
Given the reaction of a nation of tennis fans, the excitement surrounding him on Twitter and the demands for his time in the wake of Sunday's triumph, Murray is quickly understanding that his life will never be the same now that he is a Wimbledon champion.
He carried the weight of a nation on his shoulders for so long. Now that it's off, he's enjoying the immediate benefits of his success.