The modern sports drink commercial blueprint is pretty simple.
You take [insert A-list athlete here], put him or her inside a gym that's literally burning to the ground and have them wiggle heavy ropes and scream as a voice-over tells you how champions aren't forged on the field, but in the furnace of preparation.
BodyArmor, thankfully, went a different route. Spearheaded by flagship sponsored athlete Rob Gronkowski, the sports drink company released a new commercial showing James Harden, Skylar Diggins and the rest of its growing army of endorsed athletes illustrating just how much the sports drink game has changed over time.
While I'm not certain the sugar water drink game has changed that much, BodyArmor at least had the decency to give us some great visuals of sports eras past, such as leather helmet-era Andrew Luck.
This isn't a joke as much as how the city of Indianapolis actually views Luck:
And there's Skylar Diggins, who gets to play now because society eventually realized women are people who can do stuff:
Mike Trout, tennis bro pro:
"Vodka and lemonade? Sounds right to me":
And now for a very necessary Broadway Drew/ODB remix:
Good commercial? Good commercial.
Dan is on Twitter. Back in his day, a sports drink was a jar of snake wine and pickles.