Michael Jordan's Fleer Bulls Rookie Card Sells for Record $1M at Auction

Rob Goldberg@@TheRobGoldbergFeatured Columnist IVJune 14, 2022

The Micheal Jordan 1986 Fleer Rookie Card #57, estimated between $200,000 and $400,000, is seen at the preview of Julien's Sports Legends Auction in Beverly Hills, California, July 12, 2021. - The Jersey is among the items which will go for auction July 17, 2021. (Photo by VALERIE MACON / AFP) (Photo by VALERIE MACON/AFP via Getty Images)
VALERIE MACON/AFP via Getty Images

A Michael Jordan rookie card sold for $1.008 million at auction house Christie's, according to ESPN's Dan Hajducky.

The card was part of the 20th anniversary rerelease of the 1986-87 Fleer Jordan rookies, which were also signed by the Hall of Famer. There were 23 cards placed into 2006-07 boxes, 14 of which are known and graded.

The one that sold was numbered 21 of 23 and graded 8.5 out of 10 by Beckett Grading Services.

The price of Jordan cards has continued to soar since The Last Dance documentary was released two years ago. The 1986 Fleer cards have especially been valuable, recognized as the prime rookie cards for the superstar.

Two mint condition cards sold for $738,000 each in 2021, with Heritage Auctions director of sports auctions Chris Ivy saying the price jumped more than 10 times from a year earlier, via Eric Edholm of Yahoo Sports.

An autograph obviously only adds to the value, with a signed Jordan card recently going for $1.44 million.

The Fleer rerelease combines the appeal of the rookie card with the autograph, making it an extremely sought-after collectable.

Even without a perfect grade—the autograph was also only a 9 out of 10—the latest sale broke the record for the set.