Social Engagement Rankings: Arsenal Leapfrog Chelsea, Barca Lead Madrid

It's been a good week all round for Arsenal, who followed their league win against Manchester City with FA Cup progress against Brighton, then topped it all off by announcing the signature of Gabriel Paulista (see tweet below).

More good news comes in the form of a climb above London rivals Chelsea in our weekly social engagement rankings.

ListenFirst

Barcelona are top, with a good lead from Clasico rivals Real Madrid this week.

The rankings represent a raw aggregate of daily engagement based on owned, earned and organic consumer behavior on Facebook, Google+, Instagram, Tumblr, Twitter, Wikipedia and YouTube.

In the trending stakes, it was a strong week for Turkish side Besiktas, Greek club Olympiacos and Napoli of Italy.

In the ever-evolving sports industry, where far more fans are able to be captivated on a smartphone than in a stadium, Bleacher Report has teamed up with ListenFirst Media to keep a finger on the pulse of the digital arena. Every Wednesday, ListenFirst Media will provide Bleacher Report with its Digital Engagement Ratings for soccer clubs, a syndicated rating system for digital fan engagement. Think decibel meter on the Jumbotron. ListenFirst Digital Engagement Ratings aggregate engagement data across the most critical and widely trafficked digital platforms to assess the level of fan engagement generated by the leading franchises.