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Adidas Reveals New Personal Logo for Houston Rockets Star James Harden

Andrew Gould
Jun 8, 2018

James Harden already has an iconic look thanks to his beard, but he now has a personal logo, too.

Adidas released the emblem for the Houston Rockets shooting guard Tuesday. There's an H somewhere in the black-and-white optical illusion. Aside from that, it's hard to stare too long without getting a headache.

Yet it's nowhere near as dizzying as the video he posted:


Like everything else, it wasn't initially well-received on Twitter:

Personal logos are a growing trend among athletes, but Harden doesnโ€™t need a brand image when oneโ€™s growing from his face.

[Twitter]