Featured Video
What's Going on with Blazers? 🤔

Adidas Reveals New Personal Logo for Houston Rockets Star James Harden

Andrew GouldJun 8, 2018

James Harden already has an iconic look thanks to his beard, but he now has a personal logo, too.

Adidas released the emblem for the Houston Rockets shooting guard Tuesday. There's an H somewhere in the black-and-white optical illusion. Aside from that, it's hard to stare too long without getting a headache.

Yet it's nowhere near as dizzying as the video he posted:


Like everything else, it wasn't initially well-received on Twitter:

Personal logos are a growing trend among athletes, but Harden doesn’t need a brand image when one’s growing from his face.

[Twitter]