Patriots vs. Broncos Peaks at Historic 57.8M Viewers as Drake Maye Advances to NFL Super Bowl 60

More than 100 million total viewers tuned in to watch the New England Patriots and Seattle Seahawks advance to Super Bowl LX last weekend.

The CBS broadcast of the AFC Championship game between the Patriots and Denver Broncos averaged 48.618 million viewers, setting a record for a playoff game on any network this season, according to CBS Sports.

The game peaked at 57.759 million viewers late in the game, according to the network.

An average of 46.087 million viewers tuned in to Fox Sports watch the NFC Championship game between the Seahawks and Los Angeles Rams.

The broadcast peaked at 49.69 million viewers toward the end of the game, per Fox Sports.

Super Bowl LX between the Patriots and Seahawks will air on Sunday, Feb. 8 at 6:30 p.m. ET on NBC.

The AFC Championship game capped off what CBS Sports said was its most-watched NFL season ever.

Games aired on CBS Sports averaged 23.094 viewers, and national games on Sundays, Thanksgiving and during the postseason averaged 31.374 million viewers, both record-breaking marks for the network.

Last February's Super Bowl LIX between the Philadelphia Eagles and Kansas City Chiefs set an all-time record with 127.7 million U.S. viewers and a peak of 137.7 million viewers in the second quarter, according to Nielsen data reported by the AP's Joe Reedy.

That Super Bowl broadcast aired on Fox, Fox Deportes and Telemundo and was streamed on Tubi and NFL platforms.

The game marked the second straight year during which the Super Bowl has set a viewership record, per Reedy.

Super Bowl LVIII, during which the Chiefs defeated the San Francisco 49ers for their second straight Super Bowl win, averaged a record 123.7 million viewers on  CBS, Nickelodeon, Univision and streaming, according to Reedy.

The record conference championship game viewership numbers come after Nielsen adjusted its data collection methodology last September. The change came with increased emphasis on out-of-home broadcasts that was expected to coincide with an uptick in viewership numbers for live sports, per Front Office Sports' Eric Fisher.

Those rising viewership numbers could potentially continue bringing up prices for ads run during playoff broadcasts. AdWeek's Bill Bradley reported last July that NBCUniversal was asking advertisers for $8 million for a 30-second ad spot during Super Bowl LX.