Nike NFL Uniforms: Sports Apparel Giant Smart to Keep New Unis Simple
I don't know about you folks, but I breathed a heavy sigh of relief when I got my first glimpse at the new NFL uniforms that Nike unveiled on Tuesday. After seeing the Swooshsters destroy classic college football outfits at Michigan State, Ohio State, Stanford and LSU (among others), I couldn't help but wonder whether the twisted, tinkering minds in Beaverton would wield their paint brushes so recklessly in the pros.
After all, Nike didn't become Nike, the biggest sports apparel company in the known universe, by playing it safe.
Luckily, this time, they did play it safe. No bright, obnoxious colors. No homages to nauseating throwback uniforms. No corneal damage required.
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Just the same designs that NFL fans have come to know and love, with only minor adjustments to fonts, collar colorations and logos on most. The Seattle Seahawks were the only team to go for the "Extreme Makeover: Jersey Edition," and, well...
Normally, maintaining the status quo would be no occasion for celebration. After all, should anyone really be jubilant about company's following the age-old credo, "If it ain't broke, don't fix it"?
Well, as big as Nike may be, it's hardly one to rock the boat with the NFL. The league only allows teams to change up their looks in dramatic fashion once every five years.
And it's not as though the Swooshsters are about to upset their biggest, newest client so soon after partnering.
For once, then, the NFL's reputation as a conglomeration of stiff, conservative businessmen might actually be a plus. Rather than shake things up with an assault on the eyes of viewers everywhere, the league's owners would seem to be more inclined to stick with a more tried-and-true aesthetic rather than bringing Bizarro World to the gridiron.
Let's just hope it stays that way.

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