Super Bowl Commercials 2015: Most Anticipated Fan-Favorite Ads and Predictions

I'm unsure if you're aware, but there is a big sporting event in Glendale, Arizona, on Sunday. It's a football game. The Seattle Seahawks and the New England Patriots of the National Football League will participate. There will be a lot of people there. Katy Perry, an American pop star known for her catchy tunes, will perform at halftime.

I believe they call this event the Super Bo—er, Big Game. At least that's what it is referred to for the events non-football fans are tuning in for: the in-game commercials. Super Bo—er, Big Game—commercials are oftentimes as big of a draw as the contest itself.

The ads, which will cost $4.5 million this year, per Mike Ozanian of Forbes, are often the best and most star-studded agencies can come up with to justify the cost. They are designed to as eye-catching, conversation-generating and captivating as the game itself.

In the rare event that a 30-second ad can actually pull such a feat off, the result is a marketing bonanza for the company and the latest feather in 2015 Don Draper's hat. Spots like Apple's "1984" ad and Clint Eastwood's chilling Chrysler from two years ago live on well beyond Big Game Sunday. (Wow, that's really not as catchy, is it?)

The advent of the Internet, though, has created an increasing need to be ahead of the curve. Get your ad—or at least a preview of it—out there before the game itself. Let's take a look at a few ads that should catch your attention this weekend.

Real-Life PacMan? OK, I'm In. You Got Me, Bud Light

Bud Light's "Ready for Whatever" slogan has been hanging around since last year's Big Game to varying levels of success. Arnold Schwarzenegger playing ping-pong in a wig is typically a not-terrible way to get people involved.

This year, here comes more 1980s nostalgia in the form of a human PacMan game that I now want to play. Badly. Seriously. Why didn't someone ask me if I wanted to be in this commercial? I'm not #ReadyForWhatever, but even I'd do that.

Everyone Support Mindy Kaling

The Mindy Project is pretty awesome. More people should watch it. More people should also appreciate the comedic genius of Mindy Kaling. So, as a result, more people should be excited for this Nationwide commercial in which Mindy Kaling attempts to sell us Nationwide Insurance.

And I think she's pretending to be invisible or something. Whatever. Either way, I wouldn't suggest following her car washer route to cleanliness. It WON'T have the same results.

Budweiser Is Trying to Con Us into Caring About Its Ad by Saying a Puppy Has Gone Missing

...and it is working. You do not mess around with missing puppies. Especially ones as adorable as the pup in last year's Budweiser commercial. The room got a bit dusty last year, and that's not just because I picked the Broncos to beat Seattle. Budweiser does these earnest ads well. It just better be damn sure there's a happy ending with this missing puppy or it's on.

Danny Trejo as Marcia Brady?

DANNY TREJO AS MARCIA BRADY!!!!

Aubrey Plaza Likes Beer

Samesies! Seriously, is this like the year where other people start liking all the super-talented celebrities I like? Because that's not fair. Back off my niche celebrities from low-rated sitcoms whose audiences consist of me and television critics. Chris Pratt is already a super movie star now, isn't that enough?

If Tatiana Maslany and Max Greenfield are in Super Bowl commercials next year, I'm going AWOL.

Predictions/Other Fun Stuff 

Celebrity I Most Want to See in Commercials: Kanye

Celebrities We (Probably) Will See in Commercials: Ellen Degeneres

Fake Commercial I Just Made Up That Would Be Awesome: iTunes ad featuring Kanye, pretending to be serious, pitching you on a new, up-and-coming artist you all need to know about: Paul McCartney. It is then followed by Kanye and Sir Paul releasing the former's upcoming album (which the latter co-produced) as an iTunes exclusive. (Translation: I really want the new Kanye album.)

Brand That Will Have the Best Commercial: Budweiser (Seriously, that puppy had better be OK.)

Brand That Will Have the Worst Commercial: None. Because we live in the year 2015. If you think a commercial is stupid, fast-forward through it or, like, talk to someone beside you. 

Follow Tyler Conway (@tylerconway22) on Twitter