Sometimes I browse sports magazines in the bookstore. On page 74, of a publication titled, "2010 Football Preview," I noticed this annoying headline: "Oakland Raiders: No Longer a Joking Matter."
First, there has never been a time that the Oakland Raiders were a joking matter, although I admit there have been some challenges in the past seven years. Yet, the historical data has been so strong that even with those difficult years, the overall win-loss averages exceeded many of the other NFL teams.
Also, there have been some surprising victories even during those challenging years.
Next, I viewed the headlines of articles in that same publication to see what descriptors were used for the Tennessee Titans. The headline for the Titans said, "Tennessee Titans: Smooth Running Machine."
Can you imagine the next move I made? I studied the headlines of each of the 32 NFL teams. Here are a few examples of what were discovered.
New Flight Pattern Jets
Patriot Games Patriots
More Wins for Fins? Dolphins
Of Considerable Import Bears
Nowhere to go but up Lions
No Longer a Joking Matter Raiders
In some ways you can consider the headline for the Raiders positive. Yet there is a hidden message in this headline. It highlights and suggests that the Oakland Raiders have been a joke.
I don't like that suggestion.
Now the definition of a "joker" may be more suitable to the situation. Here is a definition that I like:
A deceptive means of getting the better of someone.
The game of football is a game of deception,
Often the "jukes" and other moves or plays are the "joker moves" that deceive and confound the opponent.
It just seems that the Beckett Media headline did not put the Oakland Raiders in the most positive context.
A Second Example
Another insult, in my opinion, was this quote on page five:
"They (the Oakland Raiders) actually seem serious about improving their team. Quick! Someone wake up Al Davis - he is not going to be happy about this."
Al Davis is awake. He is, I am certain, happy about this. He had to approve of the draft decisions in 2010.
Let's just say that the media still chunks dung in the direction of the Oakland Raiders.
Have you ever heard a saying similar to this?
The Oakland Raiders and the Raider Nation are "rubber" and you (naysayers and opponents) are "glue."
The words you dump on the Oakland Raiders are going to bounce off the Raiders and bounce back to you!