DeAngelo Williams has been one of the NFL's foremost ambassadors for breast cancer awareness following the death of his mother, Sandra Hill, over a year ago, and the Pittsburgh Steelers running back has plans to making a generous donation in her memory.
According to ESPN.com's Jeremy Fowler, Williams will pay for 53 mammograms at hospitals in Pittsburgh and Charlotte, North Carolina, during National Breast Cancer Awareness Month as a way to honor Hill, who died at age 53.
"It's not just about October for me; it's not just a month, it's a lifestyle," Williams told ESPN's Lisa Salters, per Fowler. "It's about getting women to recognize to get tested."
Williams has dyed his hair pink since his mother's death in 2014 to help raise awareness, and he discussed his decision at the time in a first-person essay for Sports Illustrated's MMQB.com.
"Breast cancer, whether I like it or not, is part of my family’s story," Williams wrote in May 2014. "That’s why I am so passionate about raising awareness, because I have seen firsthand how it can impact others. One time, a lady came up to me and said she was going to get examined just because she saw me wearing pink cleats during a game."
Williams attempted to integrate pink into his uniform on a full-time basis—not just in October—as a way to continually promote awareness, but the NFL denied his request. According to Fowler, NFL vice president of football operations Troy Vincent told Williams wearing pink additions to his uniform would be in violation of the league's uniform policy.
But league policies aside, Williams' determination to get women screened for breast cancer is one of the league's most commendable off-field endeavors.
As ambassadors for the sport go, the running back is easily near the top of the list.