Tom Brady Stars in Funny New Ferrero Commercial Revealing Chance for $1M Prize Money at World Cup

For NFL legend Tom Brady, the GOAT acronym will carry a much different meaning leading up to the 2026 World Cup.

Brady stars in a new ad for Ferrero North America, which is staging a fan sweepstakes in conjunction with the international soccer tournament. A grand prize of $1 million is at stake for those who purchase two Ferrero products or complete a daily entry.

"When Ferrero came to me, it was an easy yes," Brady said in Thursday's press release. "I consider them the G.O.A.T. (Greatest of All Treats). They stand for quality, passion, and excellence; the same values I've always believed in and live by. They're also all about celebrating moments that bring people together, and this summer's soccer tournament is one of those monumental events I'm really looking forward to as a fan."

Other prizes include a trip to a country competing in the World Cup. Fans can also win a new television, sound system and theater seating to upgrade their game-day setup.

The promotion begins April 1 and runs through July 31.