NASCAR Business News and Superstar Pitbits: A Jay Med Column 1/7/10

Jesse L. Medford@JesseMedfordContributor IJanuary 7, 2010

DOVER, DE - SEPTEMBER 25: (L-R) David Reutimann, driver of the #00 Aaron's Dream Machine Toyota talks with Michael Waltrip, driver of the #55 NAPA Auto Parts Toyota during qualifying for the NASCAR Sprint Cup Series AAA 400 at Dover International Speedway on September 25, 2009 in Dover, Delaware.  (Photo by Nick Laham/Getty Images)
Nick Laham/Getty Images

Aaron's, Inc. plans to design a special BCS National Championship paint scheme that will be featured on their NASCAR Sprint Cup Series racecar driven by David Reutimann. If the University of Texas wins, the Michael Waltrip Racing Toyota will display burnt orange and the official national championship logo at Texas Motor Speedway Apr. 18.

If the University of Alabama wins the championship, the car will be crimson along with the championship logo in the Aaron's 499 race at Talladega Superspeedway Apr. 25.

Michael Waltrip is likely to be in a few truck races for Billy Ballew Motorsports in 2010.

Elliott Sadler has also signed on to drive the Kevin Harvick, Inc. truck for a handful of races.

Jennifer Jo Cobb takes over the No. 10 truck full time. She is also planning to be part time in the Nationwide series.

Word is that pending UPS approval, Bill Elliott will be driving David Ragan's No. 6 car at the Feb. 6 Budweiser Shootout in Daytona.

Ken Schrader has signed on to drive the Red Bull No. 82 machine. Scott Speed is the regular driver for that car. These car's regular drivers aren't qualified to enter the race. However, Elliott and Schrader are eligible.

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EA Sports has recently announced that they won't be continuing their partnership with NASCAR. They say most of the staff involved with the NASCAR gaming has moved on to the newer Mixed Martial Arts gaming.

However, EA Sports has recently announced that they are sticking with Tiger Woods.

dreamGEAR has announced a licensing partnership with NASCAR. dreamGEAR is producing gaming accessories for racing video game titles.

The 4th Annual Race Night presented by at the Charlotte Checkers hockey game is Jan. 22. Joey Logano and other Nationwide and ARCA drivers are going to be signing autographs at the event.

Erin Crocker is teaching at the Dirt Track Racing School Jan. 16 and 17. No surprise that it is held at Ray Evernham Enterprises in Mooresville, NC and his East Lincoln Speedway. Crocker and Evernham married in August.

Denny Hamlin has recently been spotted at a Los Angeles Lakers game.

Kenny Wallace was seen at a St. Louis Blues game during the holidays.

Kasey Kahne and Brian Vickers have completed photo shoots this week.

Kevin Harvick took a drug test today. No word yet on the results.

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