Toyota pledges to stay… in NASCAR
I know everyone has been worrying about this.
Now that Toyota has announced its withdrawal from Formula 1, surely the company would follow suit and quit competing in NASCAR.
We all can rest easy. Toyota will stay in American stock car racing.
Lee White, Toyota Racing Development president, confirmed the news on Saturday.
He had a few other things to say about F1 that makes this story worth reading, beyond just the snark potential. He mentions F1 mistakes and says that Toyota has no plans to return to IndyCar. Apologies: Izod IndyCars.
[If those cars don't all get little alligators, I shall be very disappointed.]
"FORT WORTH, Texas โ Lee White, president of Toyota Racing Development, said Toyotaโs departure from Formula One has no bearing on its NASCAR program, but he also said NASCAR should learn from F1โs mistakes.
โLeaving Formula One was not an easy decision to make,โ White said Saturday at Texas Motor Speedway. โObviously, it affects a lot of people, and a lot of those people are friends of ours, so we feel for them.
โBut it should have no effect whatsoever on our NASCAR program, our NASCAR plans and our NASCAR future. We remain completely committed to NASCAR and NASCAR is completely committed to us.โ
Toyota announced Wednesday that it was leaving F1. Reports estimated Toyota was spending in excess of $400 million a year to race in the series.
White was asked if some of those funds would move to the NASCAR program.
โThe answer to that is no,โ White said. โThe economy remains very challenging for the automotive industry. So we donโt expect one penny of that reduction in cost would come here to benefit our NASCAR program.โ
Honda left F1 last year and Renault is considering whether it will stay in the series. White says everyone in racing, including NASCAR, can learn from F1โs troubles.
โWe saw NASCAR have a phenomenal period of growth,โ White said. โNow weโre suffering through times where the fans in the stands are down. NASCAR is trying to finds a way to become relevant again. We are shoulder-to-shoulder with them to try to make it all work.โ
Whiteโs biggest concern at the moment is finding a way to compete with Hendrick Motorsports and its Chevrolets. Jimmie Johnson probably is headed for an unprecedented fourth consecutive Sprint Cup title and Hendrick drivers hold down the top three spots in the standings.
โThe Hendrick organization is a tier higher than everyone, including other teams from that manufacturer [Chevrolet],โ White said. โSo give Hendrick credit. Theyโve done a fantastic job. We donโt begrudge them that. We just want to work hard and find ways to beat them.โ
White understands the Hendrick domination has left a perception of a lack of competition, but he doesnโt blame NASCAR.
โItโs very hard to legislate competition,โ White said. โHow can you legislate against Hendrick other than making their life miserable by checking their cars every week and taking them apart?
โOh, wait. They did that and it didnโt work. I give NASCAR credit for trying. They are doing the best they can. Some of these things just take time until someone figures out how to get as good as they are.โ
White also doesnโt think the racing in NASCAR is as bad as some people believe.
โIโm not sure the races 10 years ago were better,โ he said. โYou didnโt have leader changes every lap. The difference is in the access the population has and the ability to comment on it with the Internet.
โPeople never had that before. They came to the race, they left and they were done. They didnโt hear anything else until they read about it in a newspaper the next day.โ
So what would White do to improve competition?
โThey probably just need to invert wherever Jimmie Johnson is and put him in the back,โ White said with a smirk. โHeโs that good.โ
White also said Toyota has no interest in returning to the IndyCar Series. Honda is the exclusive engine supplier of IndyCar, but White wouldnโt mind seeing Honda make the move to NASCAR.
โThe doorโs wide open,โ he said. โBring it on. We welcome the competition if they decide to come. Maybe a little more competition would bring the Hendrick guys in line. We need all the help we can get.โ
"
I also would suggest Whiteโs comments confirm what we all know: Toyotaโs main interest about F1 was competing with Honda. And, until thereโs a US GP โ not to mention any North American F1 race โ it is hard to argue with either company seeing NASCAR as the better entry into their main markets.
Sad, but true.




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