Donovan Mitchell Adidas Rookie of the Year Campaign Hits Salt Lake Billboard

Kyle Newport@@KyleNewportFeatured ColumnistApril 27, 2018

SALT LAKE CITY, UT - APRIL 10: Donovan Mitchell #45 of the Utah Jazz arrives to the arena before the game against the Golden State Warriors on April 10, 2018 at vivint.SmartHome Arena in Salt Lake City, Utah. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this Photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. Mandatory Copyright Notice: Copyright 2018 NBAE (Photo by Melissa Majchrzak/NBAE via Getty Images)
Melissa Majchrzak/Getty Images

While hoodies can help spread a message, billboards are a much more effective method to really get the word out.Β 

Utah Jazz star Donovan Mitchell has campaigned hard to win votes for the 2017-18 NBA Rookie of the Year award, claiming Philadelphia 76ers star Ben Simmons should not be eligible because he was drafted in 2016. The latest push came via billboard, as Eric Woodyard of the Deseret NewsΒ pointed out:

Eric Woodyard @E_Woodyard

The @adidasHoops #Rookie campaign for Donovan Mitchell (@spidadmitchell) has invaded Salt Lake City with this large billboard off the I-15S highway. https://t.co/tqS5B0t7oN

Eric Woodyard @E_Woodyard

Here is a closer look at the @adidasHoops #Rookie sign for @spidadmitchell in Salt Lake City. https://t.co/Q1B3ntOMBJ

Previously, Mitchell wore "Rookie" sweatshirts to stir the debate:

Bleacher Report @BleacherReport

Spicy πŸŒΆπŸ‘€ Let the ROTY debate continue (via @utahjazz) https://t.co/G5GQUhv83W

Bleacher Report @BleacherReport

Donovan Mitchell back at it again πŸ‘€ (via @utahjazz) https://t.co/sUIsbikD0J

A 13th pick out of Louisville, Mitchell averaged 20.5 points, 3.7 assists and 3.7 points during the regular season. He also led the Jazz (48-34) to the fourth-best record in the Western Conference and has them one win from the second round.


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