After the team's Week 5 game against the Green Bay Packers on Sunday, Jones made it clear those who don't stand won't be permitted to play: "If there's anything that is disrespectful to the flag, then we will not play. Understand? We will not...if we are disrespecting the flag, then we will not play. Period."
Jones added that players "need consequences" to stand up to pressure to conform and said "it's in the best interests of the Dallas Cowboys, the NFL and the players" to honor the flag.
Jones said he won't compromise on his stance and that players who don't stand will be punished regardless of their stature on the team.
On Tuesday, Jones went on 105.3 The Fan and further commented on his team's policy, per Kate Hairopoulos of the Dallas Morning News:
Jones also said he's commenting so that he can remove the Cowboys from the debate around the flag and national anthem, adding that "we're going to without question recognize the flag," per Hairopoulos.
President Donald Trump took to Twitter to commend Jones' policy Monday night:
Although Jones wants the Cowboys to stand during the anthem, he took part in a pre-anthem demonstration with his team prior to its Week 3 win over the Arizona Cardinals.
As seen in this video courtesy of the NFL's official Twitter account, Jones locked arms and knelt with the players before standing while the anthem played:
The Cowboys aren't the only team that went public with an anthem policy this week. Miami Dolphins head coach Adam Gase said players must either stand for the anthem or remain in the tunnel or locker room during it, per ESPN.com's James Walker.
Prior to Dallas' 35-31 loss to Packers at AT&T Stadium, all players stood for the anthem in accordance with Jones' wishes.