The New Day were victorious over The Usos on Sunday at WWE Battleground to win the SmackDown Tag Team Championships for the first time.
Kofi Kingston and Xavier Woods combined to give New Day the win. Kingston delivered Trouble in Paradise to Jimmy Uso, and Woods, who had already tagged himself into the match, proceeded to hit a flying elbow off the top rope.
WWE showed The New Day with their new tag titles:
TDE Wrestling thought the defeat continued The Usos' overall improvement on the blue brand:
The Miami Herald's Scott Fishman thought Woods was the biggest star from Sunday's match:
The New Day initially took some time off after being moved from Raw to SmackDown as part of the Superstar Shake-up, but they returned with a bang several weeks ago and immediately set their sights on tag team gold.
While the longest reigning tag champs in WWE history were granted a championship match at Money in the Bank, they didn't come away with the titles due to The Usos' antics.
Jimmy and Jey purposely got themselves counted out, which allowed them to remain at the top of the totem pole despite technically losing the match.
That served to add even more heat to the rivalry between the two teams, and their issues continued to play out on SmackDown Live over the ensuing weeks.
There was so much bad blood, in fact, that New Day and The Usos agreed to duke it out in a rap battle on the July 4 edition of SmackDown.
Both teams came up with some impressive burns, but things broke down when The Usos attacked New Day after Woods made a crack about carrying Roman Reigns' bags, as seen in the following tweet courtesy of WWE's official Twitter account:
Due to the fact that the situation got out of hand, moderator Wale had no choice but to give the win to New Day.
At that point, essentially all the momentum within the feud was on New Day's side since it had gotten the better of The Usos in nearly every situation.
New Day also had the numbers game in their favor with Big E, Kingston and Woods, which put The Usos in a difficult spot entering Battleground.
The Usos did still hold the upper hand, however, in terms of being the champions, meaning they had more potential outs than New Day.
Jimmy and Jey used that to their advantage by getting counted out at Money in the Bank, and New Day had to be cognizant of similar potential tactics at Battleground.
It can be argued that no team has been more successful in WWE than New Day over the past decade or more, and it added another feather to its cap Sunday.
Based on how well the feud between New Day and The Usos has been received thus far, and the fact that there are few other top contenders on the blue brand, one can only assume that there are many more battles yet to come between the teams.
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