J.J. Watt Reveals New Personal Logo, His 'Stamp of Approval'

J.J. An inverted 99. W. Buildings climbing into the sky. 

When J.J. Watt joined Cam Newton and Tom Brady as one of the few NFL stars with personalized logos, the three-time Defensive Player of the Year ensured it would be representative of not only himself but also his mission.

"I wanted the ability to put my own personal stamp of approval on tools that I thought would help people perform better," Watt told ESPN.com of the logo, which he revealed Sunday. "When you see this logo, you will know that I personally had my hand in the product's creation and that it has my own personal stamp of approval."

That stamp, to be used in the 27-year-old's Reebok campaign, could be construed as a lowercase "d" and "b" as well—standing for "dream big," the portion of the defensive end's personal mantra that precedes "work hard."

It's also precisely the kind of thing that begs to be projected into the night sky. Come September, down in the fourth quarter and in need of a stop, perhaps the Houston Texans will take a page out of Gotham's book and, using his new design, send for their elbow-braced hero. 

[Instagram, ESPN h/t the Big Lead]