Adidas Announces Release Date for the NMD_R1 'Primeknit'

Adidas made plenty of noise when the brand revealed a new silhouette dubbed the NMD in December of last year. The shoe looked like a stripped down, 3D-printed version of the popular Ultra Boost, and to say that was well received would be a gross injustice.

Image via Adidas

Going off the initial success of the NMD runner—the shoe sold out instantly—the Three-Stripe machine is now releasing the NMD_R1. 

Image via Adidas

The NMD_R1 boasts a pixelated Primeknit upper, armed with a textile pattern. The grey, white and black color combination fits in well with the muted, tonal approach Adidas has been lacing their product with. On the tech side, a welded structural overlay and EVA inserts—a unique foam material that ensures support—keep the NMD_R1 on the up and up.

Image via Adidas

There's no reason to think that this shoe will be any different from what we saw with the first NMD drop. It should be a taxing proposition to attain a pair when the sneaker finally hits stores on January 30.

All production information and news provided by Adidas, unless noted otherwise.