Joc Pederson and Brother Champ Launch New Hat to Help People with Disabilities

Joc Pederson and his older brother Champ partnered with New Era to launch their "Live Like a Champ" hat this week, and its proceeds will benefit people with disabilities.

Though, for the Pedersons, it is more than a just product launch.

The hat's slogan is one they adopted as a family, as Champ, the eldest of four kids, has Down syndrome.

"The motto 'Live Like a Champ' is something that our family kind of lives by," Joc told USA Today. "It’s something that my brother Tyger came up with—just stupid words—but growing up with a brother with Down syndrome, it brings your family together."

The proceeds will go to the nonprofit Best Buddies International, which seeks to give opportunities to those with intellectual and development disabilities.

“I like the hat," Champ said. "To me, it means, be a warrior. I’m a warrior."

[Joc Pederson, h/t For The Win]