Jason Kelce Stunned by Taylor Swift Podcast's Traffic, 'What in the Actual F--k'

Over a million people tuned in to watch Taylor Swift's appearance on Jason and Travis Kelce's New Heights show on Wednesday, and that level of traffic had the elder Kelce shook.

"Oh my god, there's already 976k watching this live, what in the actual f--k," the former Philadelphia Eagles center wrote on social media, before the numbers shot up past the one million mark.

New Heights has pulled over a million total views on individual videos in the past, with guests like LeBron James, Patrick Mahomes, Saquon Barkley, the Manning brothers and Pat McAfee, among others. Whether they've hit that mark this quickly on most other videos, however, is unlikely.

It makes sense, as Swift just announced on Tuesday that her 12th original studio album would be entitled, "The Life of a Showgirl. She announced the release date and cover art on Wednesday as well:

Her relationship with Travis Kelce has also been well-documented in recent years, and New Heights has emerged as one of the most popular podcasts in the sporting world. Call it the perfect storm.

That relationship has introduced quite a few Swifties to the world of the NFL, and vice versa. Roger Goodell surely isn't complaining.