Pierce Brosnan appears ready to become James Bond once again, but that dang Kia Sorento is just too safe.
In Kia Motors' 2015 Super Bowl commercial, which can be viewed above, Brosnan finds out that when you're in a Kia, that super dangerous mission with snipers, tanks and explosions turns into a lovely, wildlife-filled drive to a secluded, idyllic cabin.
And he doesn't seem to mind:
Attempting to market a car's safe, family-friendly qualities over the flashy ones isn't always an easy task. But Kia successfully does so with an entertaining, humorous commercial that proves its car is sexy enough for Bond but safe enough for a "getaway" into the mountains.
It doesn't hurt to have the ultrasmooth Brosnan, who could sell an ice cube to a polar bear, but it's well executed nonetheless.
Also, don't forget: Even when there's no mission, Bond always gets the girl.