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DURHAM, NORTH CAROLINA - JANUARY 11: Cooper Flagg #2 of the Duke Blue Devils brings the ball up court during the second half of the game against the Notre Dame Fighting Irish at Cameron Indoor Stadium on January 11, 2025 in Durham, North Carolina. (Photo by Jared C. Tilton/Getty Images)
DURHAM, NORTH CAROLINA - JANUARY 11: Cooper Flagg #2 of the Duke Blue Devils brings the ball up court during the second half of the game against the Notre Dame Fighting Irish at Cameron Indoor Stadium on January 11, 2025 in Durham, North Carolina. (Photo by Jared C. Tilton/Getty Images)Jared C. Tilton/Getty Images

Duke's Cooper Flagg Joins Fanatics on Exclusive, Multi-Year Collectibles Contract

Julia StumbaughJan 17, 2025

Fanatics has signed Duke freshman and prospective top NBA draft pick Cooper Flagg to an exclusive multi-year deal, the brand announced Friday.

The deal includes trading cards, autographs and memorabilia, according to Fanatics.

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The brand shared the news Friday in a video narrated by Grant Hill and featuring prospect cards for other Fanatics-aligned stars including Pittsburgh Pirates pitcher Paul Skenes, New York Yankees outfielder Aaron Judge, Houston Texans quarterback C.J. Stroud and San Antonio Spurs center Victor Wembanyama.

The video concluded by revealing an image of Flagg's 2025 Bowman University Chrome Basketball card, which has yet to be released.

The news comes days after Flagg broke the ACC's freshman single-game scoring record during Saturday's win over Notre Dame. He recorded 42 points while going 11-for-14 from the field and 16-for-17 from the foul line to set the new conference standard.

Through 17 games, he leads No. 3 Duke with 18.7 points, 8.2 rebounds, 4.1 assists and 1.2 blocks per game as the Blue Devils remain undefeated in ACC play.

Flagg currently has the fourth-most lucrative NIL portfolio in college sports, according to On3's NIL valuations. His other endorsement deals include agreements with New Balance and Gatorade.

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