Video: Raptors Unveil New 'Dino' Logo for 30th NBA Anniversary from Vince Carter Era

The Toronto Raptors are throwing it back to the 1990s to celebrate their 30th anniversary during the 2024-25 season.

The franchise unveiled Tuesday the commemorative logo, which blends together its current branding with the red dinosaur that originally adorned its jerseys.

"We're always looking forward, working for our next championship, but years like this are a good time to reflect on our team's history and the amazing things we've achieved together, with the support of our fans, our organization, and our ownership," team president Masai Ujiri said.

"Rookies of the Year. Our many All-Stars — and an incredible All-Star weekend here in 2016. And of course, our Championship, which brought fans all across the country and the world together. Let's celebrate these moments, as we look to add new ones to the list in the decades to come."

The 30th anniversary couldn't be timed much better.

Toronto finished 25-57 last year, its fifth-worst record ever, and little in the way of outside reinforcements has arrived this summer.

To say the Raptors are blatantly tanking would be a stretch, but they're not totally going for it, either. Their ceiling could be a play-in berth along with an early postseason exit, which isn't a lot to get excited about.

Assuming that's the case, fans can at least reminisce about the good times and honor franchise legends such as Vince Carter, DeMar DeRozan, Kyle Lowry and Chris Bosh. The Raptors specifically cited Carter's victory in the 2000 Slam Dunk Contest among the moments that will be highlighted.

Maybe the 30th anniversary is also the occasion that allows everyone to let bygones be bygones and sees Carter have his No. 15 jersey retired by the organization.