Marc Zarefsky

Marc Zarefsky


Professionally I can be called a lot of things: a content and social media strategist, a magazine editor, a website content manager, a sports reporter, a marketer, a communicator, and probably a few others. But at the end of the day, I call myself a storyteller. Whether it’s on Twitter, in a glossy magazine or on the pages of a traditional newspaper, my goal is simple: I strive to tell important and interesting stories to my audiences. I love the challenge of gathering information and figuring out the best way to relay that information, be it in a 10,000-word story or a 140-character tweet.

As a reporter, I like to expose readers to places and stories they otherwise would not have access to. Be it in sports coverage or general feature writing, I aim to be the eyes for those who can’t be where I am, providing glimpses of people and scenes that otherwise would go unseen or unnoticed. As an editor, my approach is the same. I work to introduce readers to alumni they have not heard of or would not have access to.

When it comes to social media, I am constantly searching to find new ways to tell those same stories, from pinning a photo on Pinterest, to hosting a Google+ Hangout to live-tweeting an event. My professional titles may vary, as do the mediums I work with, but my job remains the same: tell good stories.

Bulletin Board

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  • Michael Gibbons posted 2844 days ago

    Michael Gibbons

    My foul proof plan to bring the Bulls back to glory. Let me know what you think

  • Michael Gibbons posted 2879 days ago

    Michael Gibbons

    Chester Taylor = Edgar Bennette

  • Michael Gibbons posted 2901 days ago

    Michael Gibbons

    who is the best?

  • Brad Norton posted 3079 days ago

    Brad Norton

    i relaized that. after, that was my bad.

    but, some of the editors are just terrible on here. i read your little comment and it made me just explode all over you.

    my bad. but, not really my fault but, the bad editors. oyu however do'nt seem to be one.

  • Michael Gibbons posted 3079 days ago

    Michael Gibbons

    I am so annoyed by the Chicago Media over reacting to one preseason game

  • Brad Norton posted 3081 days ago

    Brad Norton

    hey, thanks for the edit. but, i spelled milwaukee right and you spelled it wrong. i just checked.

    so, you should do some research before you go and edit. god, you editors shouldn't be editing if you screw up.

    no offence. but, i'm just ticked off because i've had some editors screw up some of my recent articles.

    i did do spell check, btw.

  • C K posted 3084 days ago

    C K

    Thanks for the edit, Marc. I noticed much of what you edited on my piece was something that was wrongly changed by a previous editor, and you changed it back. There has to be some way all editors can get on the same page with each other...

    Also, thanks for the helpful feedback. I also felt it began to repeat towards the end. That was my fear, but I wanted to get everything I had to say in there. Once I wrote it, I was torn on whether to publish it or not. I took to me two days to just post it. For some reason, I was very picky with the outcome.

    Thanks again, Christian

  • Mike Kent posted 3085 days ago

    Mike  Kent

    Should baseball do something to the Cubs?

  • Bleacher Report posted 3085 days ago

    Bleacher Report

    Thanks for the constructive criticism Marc and it's perfectly reasonable again.

    However, sometimes I write for a general audience and sometimes I write for the SF Giants community which I'm a C/L and for which I'm a FC. I'm not gonna argue this is the best idea or even a good one, but it is what it is.

    This one is obviously for the smaller audience who would already be familiar with the incident and, hopefully, the link gives enough background for those unfamiliar with it.

    Again, though, I see what you mean.



  • Stephen Meyer posted 3086 days ago

    Stephen  Meyer

    Thanks for the edit and the useful feedback Marc, but what typos were there? In the revision it shows a crossing out of a word and an insertion of the exact same word spelled the same way. Was it spacing errors? Thanks again buddy, and take care.