Discreditable Content: Don't taint your brand.

A sportswriter's credibility is his or her most precious asset. That's why we're so committed to maintaining B/R's reputation as the Web's premier outlet for insightful and entertaining journalists—first and foremost by preventing you from publishing content that casts doubt upon your own talent and integrity.

Discreditable content is that which reflects poorly on its author and the B/R community. Its various subclasses include…

  • Promotional content, which advertises for-profit services (including gambling sites) or indecorously plugs the author's own written work

    DON'T do it wrong...

    Never use Bleacher Report as a platform to promote any kind of money-making operation—even if it's your own, and even if it's related to sports.

    DO do it right...

    Skip the get-rich-quick schemes and earn your bread the old-fashioned way: by building a loyal audience one hard-won reader at a time.


  • Poorly conceived content, which fails to demonstrate the level of analytical proficiency expected from all members of the Writer Program

    DON'T do it wrong...

    Blurbs, rants, blather, bombast, and untimely submissions will all be summarily deleted by B/R's Content Moderation Team.

    DO do it right...

    You secured your B/R publishing privileges by proving that you could think intelligently about the world of sports. To keep your place in the Writer Program, all you have to do is make good on your potential.


  • Poorly produced content, which fails to demonstrate the level of stylistic proficiency expected from all members of the Writer Program

    DON'T do it wrong...

    If you can't make the effort to check your work for spelling, grammar, formatting, and factual errors, you're better off keeping your thoughts to yourself.

    DO do it right...

    Study the B/R Style Guide for tips on the finer points of Internet writing—and always, always, always proofread your articles before you submit them.


Wait—I'm still not sure what's legal. Where can I get more guidance?

    For illustrative examples and in-depth case studies of the various principles outlined above, be sure to check out the following posts on the B/R Blog:

Writer Education Resources

Questions about a Content Standard?