Frank Thomas is the face of Big Hurt Beer and this hilarious homage to the new brew is bound to become the anthem.
In the song, these guys claim that Thomas obliged to taking a picture with them as long as they tried his new beer.
To say they took it a step further is a gross understatement.
This little skit has viral video written all over it. I don't know why the rap is catchy, the concept is a home run or Thomas' face with the cutout lips is so damn hysterical, but it is.
This is exactly the sort of free marketing Big Hurt Beer needed. Most of us haven't had the pleasure of indulging in a Big Hurt Beer ourselves, but these guys certainly drive the hype around the beer through the roof.
With a guy like Thomas backing it and now an unforgettable theme song, Big Hurt Beer is headed in the right direction.
Call this rap song amateur, ridiculous or waste of time all you want. This video makes you want to watch it again and again and though it's got just over 500 views now, it's safe to say that the view count is going to skyrocket as it gains publicity.
It's going to be impossible to drink this new beverage without thinking of Thomas, but after watching this video, it will be impossible to picture Thomas without thinking of a cutout of his face and someone else's lips moving for him.